Product management (English Edition)

On this four-day product management programme, you dived into the key capabilities and skills product champions need, learned how to implement them – and discovered how to turn new products into competitive advantage. Participants obtained the following learning objectives: - Explore how strategic positioning and pricing can enhance your product line in the future - Develop ideas for new products and services through innovation, co-creation and financial planning - Build high-performance relationships with internal and external stakeholders